i'm confused by something. it's reccommended that you not repeat your keywords in the meta tags because search engines penalize you. BUT there's also a reccommendation that you should put different versions of words in Caps, small case and proper case. so my company has a product, called MATLAB. a previous webmaster listed our keywords MATLAB, matlab, etc., etc.... should i remove the duplicate or not?
A couple of repeats in the keywords and description won't hurt but keep to just a couple. The vast majority of people use lower case so use one of each spaced apart from each other by other words.
Simon Conroy, Acorn Internet Search Engine Placement
thanks. that's what i was thinking, but i wanted to ask the experts! http://www.webmaster-resources.com/forums/smile.gif
another question on meta keywords: i know certain engines only read so many. therefore i will put my most important ones first, but is there a LIMIT to how many meta keywords you should have?
There is no limit, but since most engines won't look past 300 characters, I don't concern myself with anymore than 250.
dynamike, thanks. do spaces count?
It's better to limit things to just a few targeted keywords rather than trying to stuff as many as you can in. Stick to 7-8 keywords targeted to the page content and make different pages target different keywords.