I will know it when I see it.
I try to read the client first; some clents don't know what they want until they see it. A good question to ask is, "What websites do you like and why"; and "What websites do you NOT like and why".
I usally create three designs sets (non functioning - jpgs); each set shows a home page and a secondary page for the client who wants options. The only risk is the client combining all three designs into one design.
price is subject to change
Originally Posted by CoryTaylor
My website states "price is subject to change, depending on whether a customer insists on watching, receiving lessons, or giving real-time instruction."
How many website mockups is enough?
It all depends on the client but I usually work on 2 mockups. One more conservative and the other a bit more radical. Many times they end up choosing the more conservative but appreciate the work put in for the unchosen alternative.