Social networking and brand
I is said that With over 200 million users, Facebook has proven, it is a really effective way and convenience for the brand to attract customers. "Many customers are willing to regularly share information on Facebook - this is just one of many ways to share information quickly," - Michael Donnelly, director of interactive marketing at Coca - Cola.
Many brands were wrong in building a presence on Facebook - your focus back to the evaluation of public awareness ... and stop there. Adam Ostraw, editor in charge of online of Mashable.com, said that it is because the initial orientation to optimize their ability to attract customers is unclear. "While, recently, Facebook is a forum for obscure brands - it is not clear if the best way to start marketing on Facebook is through the Group, Page, or even just a single Profile simple "Ostrow said. "But the recent changes to the Page - or" puclic profil "as they are sometimes called that - it has become more obvious, which is that the required page. From there, it allows arbitrary brands using traditional marketing tricks, such as promotion and it also allows media brand to create effective engagement with its fans. "