Microsoft's Windows 8 logo has been inspired by the clean lines and basic colors of the new Metro interface. It's the first redesign in 22 years so Craig takes a brief trip down memory lane...Read More
Logo Design
Updating a logo can be an intimidating task. A logo is the iconic image that the public associates with your company, so changing this figure can be almost devastating if not done in the right way... Read More
The world is a vortex of logos swirling around trying to get the public’s attention. There are so many businesses and organisations trying to grip you — some with well-thought out logos and some... Read More
What do Nike, McDonalds, Apple, and Coca-Cola have in common? If your answer is that they are all large and very successful corporations, then you would be very correct. But that’s not the only... Read More
Simplicity and clarity are the hallmarks of great logos, so when you find a designer like James Waldner who is able to articulate complex ideas through logo design, you take notice — and we have.... Read More
Logo design is its own form of art. Designers must integrate branded colors, shapes, and even words into a logo all the while balancing minimalist designs that can be use on the web or on... Read More
Continuing on from the last instalment in “Surviving logo design in the real world,” Felix writes about designing logos for application. Most of the time as a designer, you will walk around with... Read More
While all designers would love it if the pursuit of design could be for purely artistic purposes, well, we all have to pay the rent somehow. So applying design to commercial pursuits —... Read More
Continuing on from the last instalment in this series of articles, “Surviving logo design in the real world,” Felix writes about the components of a logo — symbols and wordmarks. As... Read More
The primary goal of a logo is to communicate a brand. If done properly, the logo should be a singular representation of that organization as well as an element of a brand’s foundation.... Read More
In Part 1 of The Inside Secrets of Logo Development, we talked about basic techniques on working with clients looking for a corporate logo and tips for bidding project work. We also discussed... Read More
In Part 1 of The Inside Secrets of Logo Development, we talked about basic techniques on working with clients looking for a corporate logo and tips for bidding project work. We also discussed... Read More
For most web freelancers, it’s not uncommon for the phone to ring with that fateful question, “Hey, can you guys build me a new company logo?” And for most of us, we answer yes, hang up and... Read More
And bam, episode 13! This week I had the honor of catching up with logo and identity designer David Airey to discuss his career and thoughts on freelancing, pro bono work, and identity design .... Read More
