Search Engine Marketing

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Google has announced an algorithm change which downgrades any site with too many adverts above the fold. Craig discusses the policy and whether Google is starting to dictate how you design web pages.Read More
 
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Should your Google Adwords be displayed at the top or on the side? Lior Levin shows how to do your research.Read More
 
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"You never know what you’re gonna get". While that may be true about advertising and marketing, John Tabita explains why there's more to it.Read More
 
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Alex Mason kindly explains why web developers and designers don't really understand search engine optimization. He's an SEO.Read More
 
 
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Yahoo! Site Explorer system was removed on November 21, 2011. If you've not done so already, it's time to transfer your sitemaps to Bing. Craig's walk-through could save you a few hours...Read More
 
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Could behavioral retargeting be a marketing technique that delivers more customers to you? Brandon Eley takes a look.Read More
 
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The opportunities and challenges of offering SEO have never been greater. Is it time to jump into the pool or stay on dry land? Find out in John Tabita's latest article.Read More
 
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All too often, internal marketing teams or “the tech guys” at any given company think they know exactly what’s best for a website’s SEO strategy. Read More
 
 
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Google has stressed the importance of quality content on multiple occasions. In May they published a blog post titled “More guidance on building high-quality websites” where they outlined... Read More
 
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Craig discusses an accusation made by Bing's director that traditional search engines do not offer relevant results and measuring backlinks is not appropriate for the modern web.Read More
 
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If you have a blog with consistent quality content, but can't seem to bypass the "only my friends and family read it" hump, you don't want to miss this course. Read More
 
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Here at SitePoint we're kicking off 2011 with the launch of Boost Your Blog Traffic, a hotly anticipated online course from blog superstars Darren Rowse and Chris Garrett. Read More
 
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Research indicates that people enjoy Facebook the most when they're searching for a specific item. Our new online course will show you how to grab the attention of those who are already looking for... Read More
 
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Practically everyone's on Facebook, so if you want to increase traffic to your site and you're not utilizing Facebook to promote effectively then read on...Read More