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Killer UX Design

Killer UX Design

Jodie Moule

Curious to see what we’ve got in store for you?

Good, because there’s plenty of meaty technique to get your teeth into along with lots of tips and tricks. Have a look through the table of contents to see what’s covered.

The Index

Symbols

5 Whys technique
about, Ask Why—and Then Ask It Again
session scripts, Roll Out the 5 Whys Again

A

ABC of behavior model, What behaviors are you hoping to change?
ability
focus on, Where should we focus our efforts?
Fogg behavior model, Ability
aesthetics, versus utility, Good and Bad User Experiences
affinity mapping, Process of Affinity Mapping
agile
about, Deciding When You’re Done
and UX, You mean UX and agile are friends?
recipe app case study, UX and Agile … Yup! It Works
analysis paralysis, Analysis Paralysis
assumptions, pre-launch assumption, Pre-launch Assumptions

B

behavior design, Understanding Behavior Design, Simplicity: the Secret Sauce in Behavior Design
(see also human behavior; habits)
focus on ability, Where should we focus our efforts?
Fogg behavior model, Fogg Behavior Model, Triggers
ability, Ability
motivation, Motivation
triggers, Triggers
hot triggers, Putting Hot Triggers in the Path of Motivated People, Persuasive Design: The Ideal Hot Trigger
behavior change, Making Behavior Change Happen
persuasive design, Persuasive Design: The Ideal Hot Trigger
observation, Noticing Behaviors and Habits
recipe app case study, Our Focus on Behavior Design
simplicity, Simplicity: the Secret Sauce in Behavior Design
behavior thresholds, So how does this all fit together?
benchmarking, Usability Testing
best-case scenarios, Defining the Scope of the Prototype
beta testing
finalizing the design, Beta Testing to Help You Tweak
recipe app case study, Beta Testing the App
business context, The Business Context, Cost Structures
business infrastructure, Business Infrastructure
business offering, Business Offering
cost structures, Cost Structures
customer relationships, Customer Relationships
framework, A Framework
revenue streams, Revenue Streams
stakeholders, Collaborate and Communicate with Other Stakeholders
business infrastructure
client’s, Business Infrastructure
business problem, Understand the Business Problem, Recap of What You Need to Know
context, The Business Context, Cost Structures
business infrastructure, Business Infrastructure
business offering, Business Offering
cost structures, Cost Structures
customer relationships, Customer Relationships
framework, A Framework
revenue streams, Revenue Streams
stakeholders, Collaborate and Communicate with Other Stakeholders
design problem, Contemplate the Design Problem
human behavior, Understanding Human Behavior, Considering the Total Human Experience
entire journey, Consider the Entire Journey
new focus for designers, A New Focus for Designers
technology, Technology as a Tool to Change Behavior
user benefits, How will your product make life easier for users?
which to change, What behaviors are you hoping to change?
workflow, Dissecting the Workflow
importance to client, Why does this project matter to the client?
methodology, What research approach will you use for the project?, What about a strategy?
project vision, Setting a UX Project Vision
strategy, What about a strategy?
recipe app case study, Case Study: Creating a Recipe App, A Project Vision
behavioral change, Behavioral Change
idea for, The Idea that Sparked the App, Is there an opportunity?
starting the plan, Starting Our Plan
team, Putting a Team in Place
ten questions, Ten Questions to Kick Off this Project
vision, A Project Vision
research phase, Research Phase
target segments, Understand the Target Segment
Buxton, Bill, on sketching, The Evolution of Sketches

C

card-sort activity, Information Structure
case study (see recipe app case study)
categories
information, What about the information categories?
tasks, Clustering Tasks to Create User Types
chat groups, Create a Chat Group
checking the final design, Final Checks and Balances
clients, Understand the Business Problem
(see also business problem; users)
communicating outcomes to, Communicating Your Outcomes to Others
inviting client review of early findings, Invite Others into Your Process
kick-off meetings, A Framework
clustering tasks to create user types, Clustering Tasks to Create User Types
code, discarding, When to Resort to Cowboy Coding
collaboration
on design problems, Collaborate to Nut Out a Design Problem
recipe app case study, Collaborative Design Sessions
with stakeholders, Collaborate and Communicate with Other Stakeholders
collating the data, Collating the Data after Research
common project space, Creating a Common Project Space
communicating with stakeholders, Collaborate and Communicate with Other Stakeholders
competitive comparative evaluation, Competitive Comparative Evaluation: How do users perform with comparable products?
concept phase, Sketching to Explore the Design Concept, Recap of What You Need to Know
(see also prototyping)
about, How the Concept Phase Works
how your users think, Musing on How Your Users Think
iterative testing, Concept Phase: Iterative Testing
recipe app case study, Concept Phase, Case Study: Designing a Recipe App, What was this product shaping up to be?
sketching, Sketching to Help You Think, Using Social Media to Ask Questions
adding to your wall of information, Add to Your Wall of Information
benefits, What are the benefits for my final design?
collaboration on design problems, Collaborate to Nut Out a Design Problem
critiquing designs, Come Together to Critique Designs
evolution of, The Evolution of Sketches
exploring interactions, Exploring Interactions
ideas generation, Ideas Generation
injecting the user’s voice, Injecting the User’s Voice
learning from good examples, Learn from Good Examples
microdetails, Microdetails
scenarios, Scenarios as a Design Tool, Combine Personas and Scenarios
sequencing, Sequencing
storyboarding, Storyboards
thought the eyes of your personas, Sketching from Your Personas’ Point of View
concept testing, recipe app case study, What We Focused on across Iterations, Major Learnings
context, The Business Context
(see also business context; user context)
revenue streams, Revenue Streams
scenarios, Types of Scenarios
contextual inquiry, Contextual Inquiry
cost
clients’ cost structures, Cost Structures
of overlooking your users, The Cost of Overlooking Your Users
crowdsourcing, Recruiting via Social Media
customers
customer experience, Embracing Multidisciplinary Teams
loyalty, Impacts on Customer Loyalty
relationships with, Customer Relationships

D

data, What to Do with All That Data, Invite Others into Your Process
affinity mapping, Process of Affinity Mapping
collating, Collating the Data after Research
common project space, Creating a Common Project Space
inviting client review, Invite Others into Your Process
post-research tasks, Where to start?
reviewing notes, Reviewing Your Notes
stationary, Get Your Stationery On
types of user data, UX Research Is Not Market Research
decision-making power, Who decides the right way to go?
demographics, Making a List of Potential Users
design, Finalizing the Design
(see also behavior design)
collaboration on design problems, Collaborate to Nut Out a Design Problem
critiquing, Come Together to Critique Designs
design thinking, A Balanced Approach to Solving Problems
finalizing, Finalizing the Design, How are you feeling about your product?
agile, You mean UX and agile are friends?
beta testing, Beta Testing to Help You Tweak
checking, Final Checks and Balances
continuous design process, A Continuous Design Process
documentation, It’s All in the Fine Print, When and how much should I document my designs?
interaction guides, Interaction Guides
prototypes, The Prototype as a Guiding Light
reviewing, How are you feeling about your product?
tweaking and adjusting, Tweaking and Adjusting the Design
gaps, Identifying Unexpected Opportunities
implementation, The Design Phase
interactions, Design Evaluation: Which design is more engaging?
measuring success of the design, Measuring Success of the Design
persuasive design, Persuasive Design: The Ideal Hot Trigger
desirability, A Balanced Approach to Solving Problems
diary studies, Diary Studies
discarding code, When to Resort to Cowboy Coding
documentation
about, It’s All in the Fine Print, When and how much should I document my designs?
recipe app case study, What documentation was useful?

E

early adopters, Observe the Early Adopters of Your Product
edge cases, recruiting potential users, Going Left of Center
empathy, Put Yourself in the User’s Shoes
end-to-end experiences, Consider the Entire Journey
evolution, habits, Evolution, Not Revolution
example (see recipe app case study)
experience design, defined, Embracing Multidisciplinary Teams
experimentation, prototyping, Think of This Stage as an Experiment
exploratory research, Method Types
exploring interactions, Exploring Interactions

F

Facebook, recruiting people with, Recruiting via Social Media
family, using in research, Recruiting via Social Media
features, prioritizing, Help with Prioritizing Features
fidelity
about, Different Types of Prototypes
prototyping, The Case for Low- and High-fidelity Prototypes
Fogg behavior model, Fogg Behavior Model, Triggers
ability, Ability
motivation, Motivation
triggers, Triggers
friends, using in research, Recruiting via Social Media

G

groups, chat groups, Create a Chat Group

H

habits, Uncover Habits to Change Behavior, Modify Based on What You Learn
about, What makes a habit?
behavior, Learning about Behavior
defined, Understanding Human Behavior
early adopters, Observe the Early Adopters of Your Product
evolution, Evolution, Not Revolution
habitual users, What does a habitual user look like?
measuring, How do you measure a habit?, UX Is Critical to Habit Measurement
modeling, Model Your Top Users’ Habits
pre-launch assumptions, Pre-launch Assumptions
refining the product, Modify Based on What You Learn
high fidelity, Different Types of Prototypes
Homer car example, Users Aren’t Designers
human behavior, Understanding Human Behavior, Considering the Total Human Experience
entire journey, Consider the Entire Journey
new focus for designers, A New Focus for Designers
recipe app case study, Behavioral Change
technology, Technology as a Tool to Change Behavior
user benefits, How will your product make life easier for users?
which to change, What behaviors are you hoping to change?
workflow, Dissecting the Workflow

I

IA (information architecture), prototyping, Information Structure
iced coffee example, Good and Bad User Experiences
idea generation (ideation)
about, Moving into Ideation
sketching, Ideas Generation
implementation, Launch to Learn About Behavior, Final Word: the Rules of UX
design phase, The Design Phase
finalizing the design, Finalizing the Design, How are you feeling about your product?
agile, You mean UX and agile are friends?
beta testing, Beta Testing to Help You Tweak
checking, Final Checks and Balances
continuous design process, A Continuous Design Process
documentation, It’s All in the Fine Print, When and how much should I document my designs?
interaction guides, Interaction Guides
prototypes, The Prototype as a Guiding Light
reviewing, How are you feeling about your product?
tweaking and adjusting, Tweaking and Adjusting the Design
habits, Uncover Habits to Change Behavior, Modify Based on What You Learn
about, What makes a habit?
behavior, Learning about Behavior
early adopters, Observe the Early Adopters of Your Product
evolution, Evolution, Not Revolution
habitual users, What does a habitual user look like?
measuring, How do you measure a habit?, UX Is Critical to Habit Measurement
modeling, Model Your Top Users’ Habits
pre-launch assumptions, Pre-launch Assumptions
refining the product, Modify Based on What You Learn
recipe app case study, Case Study: Cook the Recipe App, Deconstructing the Behavior Design of the Recipe App
agile, UX and Agile … Yup! It Works
approval for launch, Approval for Our App to Launch
behavior design, Our Focus on Behavior Design
beta testing, Beta Testing the App
documentation, What documentation was useful?
end results, Where did we start out and then end up?
naming, The Name Game
review of the design process, Review of the Design Process
total experience vision, Our Total Experience Vision for the App
“wow” moments, Focusing on “Wow” Moments
incentivizing participants, Research considerations
information architecture (IA), prototyping, Information Structure
information categories, What about the information categories?
innovation, Exploring Interactions
insights phase, Making Sense of What You’ve Found, Understanding behavior design:
behavior design, Understanding Behavior Design, Simplicity: the Secret Sauce in Behavior Design
focus on ability, Where should we focus our efforts?
Fogg behavior model, Fogg Behavior Model, Triggers
hot triggers, Putting Hot Triggers in the Path of Motivated People, Persuasive Design: The Ideal Hot Trigger
observation, Noticing Behaviors and Habits
simplicity, Simplicity: the Secret Sauce in Behavior Design
data, What to Do with All That Data, Invite Others into Your Process
affinity mapping, Process of Affinity Mapping
common project space, Creating a Common Project Space
inviting client review, Invite Others into Your Process
post-research tasks, Where to start?
reviewing notes, Reviewing Your Notes
stationary, Get Your Stationery On
opportunities, Insights into Opportunities, Communicating Your Outcomes to Others
analysis paralysis, Analysis Paralysis
communicating outcomes, Communicating Your Outcomes to Others
idea generation, Moving into Ideation
identifying the unexpected, Identifying Unexpected Opportunities
no bad ideas right now, There Are No Bad Ideas Right Now
sketching solutions, Using Sketching to Explore Possibilities
what to be on the lookout for, What to Be on the Lookout For
recipe app case study, Case Study: Collecting the Ingredients, Photo-upload a recipe
collating the data, Collating the Data after Research
insights and design ideas, What were our insights and design ideas?, Photo-upload a recipe
themes and patterns, What themes or patterns were observed?
interactivity
exploring interactions, Exploring Interactions
interaction guides, Interaction Guides
Interactive Voice Response (IVR) systems example, Identifying Unexpected Opportunities
prototyping, Save Time and Prototype, Interactive Prototypes, What the Core Interactions Are
recipe app case study, Exploring the Interactions in a Hacky Way
interviews with users, The User Interview
iterations, recipe app case study, What We Focused on across Iterations
iterative testing, concept phase, Concept Phase: Iterative Testing

K

kairos, Putting Hot Triggers in the Path of Motivated People
key pathway scenarios, Types of Scenarios
kick-off meetings, A Framework

L

launch list, Final Checks and Balances
(see also implementation)
LinkedIn example, Motivation
lorem ipsum, Simulate It, Don’t Overbake It!
low fidelity, Different Types of Prototypes
loyalty, customers, Impacts on Customer Loyalty

M

magic scenarios, Types of Scenarios
mapping, affinity mapping, Process of Affinity Mapping
market research, compared to UX, UX Research Is Not Market Research
marketing, target segments, Understand the Target Segment
measuring
habits, How do you measure a habit?, UX Is Critical to Habit Measurement
recipe app case study, Setting Measures in Place
mental models, Perception Is Reality
metaphors
communicating intent with, Using Metaphor to Communicate Intent
defined, Considering the Total Human Experience
methodology, Choosing Your UX Method, Create a Chat Group
about, You’ve Got to Have a Method
chat groups, Create a Chat Group
contextual inquiry, Contextual Inquiry
diary studies, Diary Studies
formulating questions, Formulate Your Questions
preparing for research, Preparing for Research
priming activity, Priming Activity
projects, What research approach will you use for the project?, What about a strategy?
strategy, What about a strategy?
vision, Setting a UX Project Vision
recruiting via social media, Recruiting via Social Media
types of, Method Types, Usability Testing
usability testing, Usability Testing
user interviews, The User Interview
microdetails, Microdetails
modeling habits, Model Your Top Users’ Habits
motivation, Fogg behavior model, Motivation
multidisciplinary teams, Embracing Multidisciplinary Teams

N

naming recipe app, The Name Game
Norman, Don, on user experience, A Broad Perspective
notes, reviewing, Reviewing Your Notes

O

opportune moments, Putting Hot Triggers in the Path of Motivated People
opportunities, Insights into Opportunities, Communicating Your Outcomes to Others
analysis paralysis, Analysis Paralysis
communicating outcomes, Communicating Your Outcomes to Others
idea generation, Moving into Ideation
identifying the unexpected, Identifying Unexpected Opportunities
no bad ideas right now, There Are No Bad Ideas Right Now
sketching solutions, Using Sketching to Explore Possibilities
what to be on the lookout for, What to Be on the Lookout For

P

parallel research, UX and Agile … Yup! It Works
patterns, observing, What themes or patterns were observed?
perception and reality, Perception Is Reality
permission from users, Research considerations
personas, Case Study: Understanding the User Context
combining with scenarios, Combine Personas and Scenarios
sketching through the eyes of, Sketching from Your Personas’ Point of View
persuasive design, hot triggers, Persuasive Design: The Ideal Hot Trigger
Photoshop, wireframes, What’s your tool of choice?
pilot sessions, Running a Pilot Session to Fine-tune
Pinterest, Using Metaphor to Communicate Intent
planning, research phase, Choosing Your UX Method, Preparing for Research
post-research tasks, Where to start?
PowerPoint, wireframes, What’s your tool of choice?
priming activity, Priming Activity
prioritizing, features, Help with Prioritizing Features
projects
methodology, What research approach will you use for the project?, What about a strategy?
strategy, What about a strategy?
vision, Setting a UX Project Vision
prototyping, Prototype the Solution, Recap of What You Need to Know
about, Selling the Dream
concept phase, We Are Still in the Concept Phase
discarding code, When to Resort to Cowboy Coding
as documentation, The Prototype as a Guiding Light
experimentation, Think of This Stage as an Experiment
fidelity, The Case for Low- and High-fidelity Prototypes
information architecture, Information Structure
interactivity, Interactive Prototypes, What the Core Interactions Are
recipe app case study, Case Study: Designing a Recipe App, Interview: Developer’s View of the UX Process
design problems, What were some of the design problems?
developer’s view of the UX process, Interview: Developer’s View of the UX Process
information categories, What about the information categories?
interactions, Exploring the Interactions in a Hacky Way
sketches to wireframes, Moving from Sketches to Wireframes
tools, What’s your tool of choice?
visualizing task flows and scenarios, Visualizing Task Flows and Scenarios
scenarios, Simulate the Experience Using Scenarios
scope, Defining the Scope of the Prototype
sketching, Where did we leave off after sketching?, Moving from Sketches to Wireframes
storyboards, Sketches and Storyboards
tools, What’s your tool of choice?
wireframes, Wireframes and Clickable Wireframes, Moving from Sketches to Wireframes

Q

qualitative research, defined, The Cost of Overlooking Your Users
quantitative research, defined, The Cost of Overlooking Your Users
questions
clarifying in recipe app case study, Clarifying Questions
formulating, Formulate Your Questions
redirecting user questions, Redirect Any Questions a User Asks

R

reality and perception, Perception Is Reality
recipe app case study
business problem, Case Study: Creating a Recipe App, A Project Vision
behavioral change, Behavioral Change
idea for, The Idea that Sparked the App, Is there an opportunity?
starting the plan, Starting Our Plan
team, Putting a Team in Place
ten questions, Ten Questions to Kick Off this Project
vision, A Project Vision
concept phase, Case Study: Designing a Recipe App, What was this product shaping up to be?
implementation, Case Study: Cook the Recipe App, Deconstructing the Behavior Design of the Recipe App
agile, UX and Agile … Yup! It Works
approval for launch, Approval for Our App to Launch
behavior design, Our Focus on Behavior Design
beta testing, Beta Testing the App
documentation, What documentation was useful?
end results, Where did we start out and then end up?
naming, The Name Game
review of the design process, Review of the Design Process
total experience vision, Our Total Experience Vision for the App
“wow” moments, Focusing on “Wow” Moments
insights phase, Case Study: Collecting the Ingredients, Photo-upload a recipe
collating the data, Collating the Data after Research
insights and design ideas, What were our insights and design ideas?, Photo-upload a recipe
themes and patterns, What themes or patterns were observed?
prototyping, Case Study: Designing a Recipe App, Interview: Developer’s View of the UX Process
design problems, What were some of the design problems?
developer’s view of the UX process, Interview: Developer’s View of the UX Process
information categories, What about the information categories?
interactions, Exploring the Interactions in a Hacky Way
sketches to wireframes, Moving from Sketches to Wireframes
tools, What’s your tool of choice?
visualizing task flows and scenarios, Visualizing Task Flows and Scenarios
user context, Case Study: Understanding the User Context, What next?
clarifying questions, Clarifying Questions
concept phase, Concept Phase
preparing materials, Preparing Materials
research considerations, Research considerations
research phase, Research Phase
time frame, Setting a Time Frame
who are our recipe app users, Who are our recipe app users?
validation, Case Study: Designing a Recipe App, Major Learnings
major learnings, Major Learnings
setting measures in place, Setting Measures in Place
setting up the lab, Setting Up the Lab
what we focused on across iterations, What We Focused on across Iterations
wireframe, Information Structure
recruiting, Recruiting the Right People, Going Left of Center
cilent’s business, What does the client’s business have that can help?
compared to market research, UX Research Is Not Market Research
edge cases, Going Left of Center
potential users, Making a List of Potential Users
via social media, Recruiting via Social Media
redirecting user questions, Redirect Any Questions a User Asks
research
affinity mapping, Process of Affinity Mapping
collating the data, Collating the Data after Research
inviting client review, Invite Others into Your Process
post-research tasks, Where to start?
in recipe app case study, Research Phase
research phase in business problem, Research Phase
reviewing notes, Reviewing Your Notes
revenue streams, Revenue Streams
review
conceptual designs, Come Together to Critique Designs
of the final design, How are you feeling about your product?
recipe app case study design process, Review of the Design Process
reviewing notes, Reviewing Your Notes
role play, Types of Scenarios

S

scenarios
as a design tool, Scenarios as a Design Tool
combining with personas, Combine Personas and Scenarios
prototyping, Simulate the Experience Using Scenarios
visualizing task flows and, Visualizing Task Flows and Scenarios
scope, prototyping, Defining the Scope of the Prototype
scripting, tools, General Approach to Follow
segments, clients’ target segments, Understand the Target Segment
sequencing, Sequencing
session scripts, Session Script and Running the Session, Roll Out the 5 Whys Again
5 Whys technique, Roll Out the 5 Whys Again
about, General Approach to Follow
closing tasks if going nowhere, Close a Task if It’s Going Nowhere
pilot sessions, Running a Pilot Session to Fine-tune
redirecting user questions, Redirect Any Questions a User Asks
talking to users, Watch How You Talk to the User!
sketching, Sketching to Help You Think, Using Social Media to Ask Questions
adding to your wall of information, Add to Your Wall of Information
benefits, What are the benefits for my final design?
collaboration on design problems, Collaborate to Nut Out a Design Problem
critiquing designs, Come Together to Critique Designs
evolution of, The Evolution of Sketches
exploring interactions, Exploring Interactions
ideas generation, Ideas Generation
injecting the user’s voice, Injecting the User’s Voice
learning from good examples, Learn from Good Examples
microdetails, Microdetails
prototyping, Where did we leave off after sketching?, Moving from Sketches to Wireframes
scenarios, Scenarios as a Design Tool, Combine Personas and Scenarios
sequencing, Sequencing
solutions, Using Sketching to Explore Possibilities
storyboarding, Storyboards
through the eyes of your personas, Sketching from Your Personas’ Point of View
skeuomorphism, Musing on How Your Users Think
social media, Research Phase
asking questions with, Using Social Media to Ask Questions
recruiting via, Recruiting via Social Media
sprints, Deciding When You’re Done
stakeholders, collaborating and communicating with, Collaborate and Communicate with Other Stakeholders
stationary, Get Your Stationery On
storyboards
about, Storyboards
prototyping, Sketches and Storyboards
strategy, project methodology, What about a strategy?
summative research, Method Types
synthesis, What to Do with All That Data

T

talking to users, Watch How You Talk to the User!
target segments, Understand the Target Segment
tasks
closing if going nowhere, Close a Task if It’s Going Nowhere
clustering to create user types, Clustering Tasks to Create User Types
task completion, Measuring Success of the Design
visualizing task flows, Visualizing Task Flows and Scenarios
teams
multidisciplinary, Embracing Multidisciplinary Teams
recipe app case study, Putting a Team in Place
technology, human behavior, Technology as a Tool to Change Behavior
testing, Test, Learn, Tweak. Iterate
(see also validation)
beta testing
finalizing the design, Beta Testing to Help You Tweak
recipe app case study, Beta Testing the App
concept testing, What We Focused on across Iterations, Major Learnings
usability testing, Usability Testing
themes, observing, What themes or patterns were observed?
time frame in recipe app case study, Setting a Time Frame
tools for prototyping, What’s your tool of choice?
triggers
Fogg behavior model, Triggers
hot triggers, Putting Hot Triggers in the Path of Motivated People, Persuasive Design: The Ideal Hot Trigger
behavior change, Making Behavior Change Happen
persuasive design, Persuasive Design: The Ideal Hot Trigger

U

UAT (User Acceptance Testing), Beta Testing to Help You Tweak
usability testing, Usability Testing, Usability Testing: How well does it work?
user context, Understand the User Context, Recap of What You Need to Know
recipe app case study, Case Study: Understanding the User Context, What next?
clarifying questions, Clarifying Questions
concept phase, Concept Phase
preparing materials, Preparing Materials
research considerations, Research considerations
research phase, Research Phase
time frame, Setting a Time Frame
who are our recipe app users, Who are our recipe app users?
recruiting, Recruiting the Right People, Going Left of Center
cilent’s business, What does the client’s business have that can help?
compared to market research, UX Research Is Not Market Research
edge cases, Going Left of Center
potential users, Making a List of Potential Users
via social media, Recruiting via Social Media
user’s world, Moving into the User’s World
UX methodology, Choosing Your UX Method, Create a Chat Group
chat groups, Create a Chat Group
contextual inquiry, Contextual Inquiry
diary studies, Diary Studies
formulating questions, Formulate Your Questions
preparing for research, Preparing for Research
priming activity, Priming Activity
recruiting via social media, Recruiting via Social Media
types of, Method Types, Usability Testing
usability testing, Usability Testing
user interviews, The User Interview
User experience (see UX)
User-centered Design (UCD) methodology, You’ve Got to Have a Method
users
benefits of product, How will your product make life easier for users?
clustering to create user types, Clustering Tasks to Create User Types
habitual users, What does a habitual user look like?
how your users think, Musing on How Your Users Think
injecting the user’s voice, Injecting the User’s Voice
interviews, The User Interview
recipe app case study, Going to Our Users Again
in recipe app case study, Who are our recipe app users?
recruiting, Making a List of Potential Users
validating planned user experience, Validating Our Planned User Experience, Measuring Success of the Design
bringing the users back, Bringing the Users Back
competitive comparative evaluation, Competitive Comparative Evaluation: How do users perform with comparable products?
concept testing, Concept Testing: Do users understand the concept?
design evaluation, Design Evaluation: Which design is more engaging?
inviting people to watch, Inviting People to Watch
measuring success of the design, Measuring Success of the Design
session scripts, Session Script and Running the Session, Roll Out the 5 Whys Again
test environment, How do I set up a test environment?
usability testing, Usability Testing: How well does it work?
users’ preferences research, Method Types
utility versus aesthetics, Good and Bad User Experiences
UX (User experience)
about, What makes an experience?, What makes a great experience?
compared to market research, UX Research Is Not Market Research
defined, A Broad Perspective

V

validation, Test, Learn, Tweak. Iterate, Recap of What You Need to Know
deciding when you’re done, Deciding When You’re Done
IA structures, Information Structure
iterating the solution, Iterate the Solution
iterative testing in concept phase, Concept Phase: Iterative Testing
planned user experience, Validating Our Planned User Experience, Measuring Success of the Design
bringing the users back, Bringing the Users Back
competitive comparative evaluation, Competitive Comparative Evaluation: How do users perform with comparable products?
concept testing, Concept Testing: Do users understand the concept?
design evaluation, Design Evaluation: Which design is more engaging?
inviting people to watch, Inviting People to Watch
measuring success of the design, Measuring Success of the Design
session scripts, Session Script and Running the Session, Roll Out the 5 Whys Again
test environment, How do I set up a test environment?
usability testing, Usability Testing: How well does it work?
recipe app case study, Case Study: Designing a Recipe App, Major Learnings
major learnings, Major Learnings
setting measures in place, Setting Measures in Place
setting up the lab, Setting Up the Lab
what we focused on across iterations, What We Focused on across Iterations
validation scenarios, Types of Scenarios
vision
project methodology, Setting a UX Project Vision
recipe app case study, A Project Vision
visualizing task flows and scenarios, Visualizing Task Flows and Scenarios

W

watch example, Good and Bad User Experiences
“Why?” questions, Ask Why—and Then Ask It Again
wireframes
prototyping, Wireframes and Clickable Wireframes, Moving from Sketches to Wireframes
recipe app case study, Information Structure
workflow
about, How will your product make life easier for users?
dissecting, Dissecting the Workflow
workshops, recipe app case study, Sketching and Workshops with the Team
“wow” moments, Focusing on “Wow” Moments
wristwatch example, Good and Bad User Experiences

Y

Yammer’s Groups function, Create a Chat Group

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Author Notes

After reading Killer UX Design, I hope you’ll see how you really can’t afford not to engage users in your design and development efforts

jodie-thumbnail Jodie Moule Author Symplicit

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