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The Principles of Beautiful Web Design Second Edition

Jason Beaird

What's covered you're wondering? Feel free to peruse The Principles of Beautiful Web Design, Second Edition's full alphabetical index to get an idea of what we've got in store for you.

Index

Symbols

960 Grid System, (960 Grid System), (Fluid Width)
@font-face , (Web Fonts with @font-face)

A

above the fold, (Web Page Anatomy)
additive color model, (Color Theory 101)
Adobe Kuler, (Adobe Kuler)
aesthetics, (Defining Good Design)
alignment, (Continuance), (Text Alignment)
American Photographic Artists, (Getting Professional Help)
animated GIFs, (Clipart)
ASCII art, (Fixed-width Fonts)
asymmetrical balance, (Asymmetrical Balance)

B

background images, (Shape), (Pattern)
background lines, (Line)
background- properties, (Pattern)
balance, (Balance)
baseline grid, (Setting Font Size and Line Height)
beveling, (Light and Shadow)
bilateral symmetry, (Symmetrical Balance)
black, (Color Associations)
blue, (Color Associations)
border property, (Using Pure CSS to Enhance Images)
border-radius property, (Rounded Corners)
borders, CSS, (Using Pure CSS to Enhance Images)
Boulton, Mark, (960 Grid System)
box-shadow property, (Light and Shadow)
branding, (Web Page Anatomy), (Application: the Color of Coupons), (Application: Clipping and Saving)
brightness, (Photoshop Adjustments)

C

call to action, (Contrast)
canyon, (Text Alignment)
character entities, (Using Punctuation and Special Characters)
chromatic value, (Chromatic Value)
client meetings, (Discovery)
clipart, (Clipart)
CMYK color model, (Color Theory 101)
CMYK color wheel, (Red, Yellow, and Blue, or CMYK)
color
additive (RGB) model, (Color Theory 101)
chromatic value, (Chromatic Value)
contrast, (Common Complementary Pitfalls), (Colour Contrast Check)
cultural considerations, (The Psychology of Color), (Color Associations), (Application: the Color of Coupons)
psychology of, (The Psychology of Color)
resources, (Color Tools and Resources)
saturation, (Saturation)
subtractive (CMYK) model, (Color Theory 101)
temperature, (Color Temperature)
color palettes, (Creating a Palette)
Color Scheme Designer 3, (Color Scheme Designer 3)
color schemes
about, (The Scheme of Things)
achromatic, (Monochromatic Color Scheme Examples)
analogous, (An Analogous Color Scheme)
color palettes vs., (Creating a Palette)
complementary, (A Complementary Color Scheme)
complementary variants, (Split-complementary, Triadic, and Tetradic)
mixing, (Monochromatic Color Scheme Examples)
monochromatic, (A Monochromatic Color Scheme), (Other Variants)
non-standard, (Other Variants)
split-complement, (Other Variants)
Color Stream (app), (Color Stream iPhone App)
color theory, (Color Theory 101)
color wheels, (Color Theory 101)
colors
complementary, (Red, Yellow, and Blue, or CMYK), (A Complementary Color Scheme)
discordant, (Common Complementary Pitfalls)
emotional responses to, (The Psychology of Color)
hex codes for, (Hexadecimal Notation)
warm vs. cool, (Color Temperature), (Complementary Color Scheme Examples)
Colour Contrast Check, (Colour Contrast Check)
COLOURlovers, (COLOURlovers)
communication, (Discovery), (Defining Good Design)
computers, disadvantages of, (Discovery), (Implementation)
containing blocks, (Web Page Anatomy), (The Rule of Thirds), (Resizing: Fixed, Fluid, or Responsive Layouts)
content block, (Web Page Anatomy)
continuance, (Continuance)
contrast, (Contrast), (Common Complementary Pitfalls), (Colour Contrast Check), (Photoshop Adjustments)
Corbis, (Rights-managed Images)
corners, rounding, (Rounded Corners), (Whimsical Cartoon Style)
Creative Commons licenses, (Google Ganking)
cropping, (Creative Cropping)
CSS Drive site, (Finding Inspiration)
CSS3, please!, (Fixed-width Fonts)
Cufón, (sIFR and Cufón)
culture
color and, (The Psychology of Color), (Color Associations), (Application: the Color of Coupons)
scan order and, (Placement)

D

Darty, Jeremy, (Asymmetrical Balance)
DeSandro, David, (Proportion)
design comps, (The Design Process)
Design Meltdown site, (Finding Inspiration)
design process, (The Design Process)
dingbats, (Dingbat Fonts)
discordants, (Common Complementary Pitfalls)
discovery process, (Discovery)
divine proportion, (Grid Theory)
dominance, (Emphasis)
Dreamstime, (Royalty-free Images)
drop shadows, (Light and Shadow)

E

economy of line test, (Shapes and Layout)
em, (Vertical Spacing), (Setting Font Size and Line Height)
emphasis, (Emphasis), (Imagery)
expansive footers, (Expansive Footers)
exploration process, (Exploration)

F

file formats, (File Formats and Resolutions)
filters, (Photoshop Adjustments)
fixed-width fonts, (Fixed-width Fonts)
fixed-width layouts, (Fixed Width), (Fluid Width)
Flickr, (Google Ganking)
flow, (Continuance)
fluid layouts, (Fluid Width)
focal points, (Emphasis), (Creative Cropping)
font families, (Taking Type to the Web), (Typeface Distinctions)
font formats, (Web Fonts with @font-face)
font foundries, (Individual Artists and Foundries)
font galleries, (Finding Fonts)
Font Squirrel, (Self-hosted Web Fonts)
font stack, (Taking Type to the Web)
font-family property, (Taking Type to the Web)
Fontdeck, (Web Font Services)
fonts, (Typeface Distinctions)
(see also typography)
about, (Typeface Distinctions)
embedding, (Web Fonts with @font-face)
fixed-width vs. proportional, (Fixed-width Fonts)
formats, (Web Fonts with @font-face)
handwritten, (Handwritten Fonts)
hosting, (Self-hosted Web Fonts)
identifying, (Novelty Fonts)
image replacement, ( Text Image Replacement)
mixing, (Choosing the Right Fonts)
novelty, (Novelty Fonts)
rendering, (sIFR and Cufón)
resources, (Self-hosted Web Fonts), (Finding Fonts)
sans-serif, (Sans-serif Fonts)
selecting, (Choosing the Right Fonts)
serif, (Serif Fonts)
size setting, (Setting Font Size and Line Height)
special characters, (Using Punctuation and Special Characters)
symbol (dingbat), (Dingbat Fonts)
web-safe, (Taking Type to the Web)
Fontspring, (Self-hosted Web Fonts)
footers, (Web Page Anatomy), (Expansive Footers)
Ford, Nathan, (Taking Type to the Web)
formal balance, (Symmetrical Balance)
frames, HTML, (Unity)
Frost, Robert, (Color Associations)

G

Getty Images, (Rights-managed Images)
GIFs, (Clipart), (File Formats and Resolutions)
glyphs, (Dingbat Fonts)
golden ratio, (Grid Theory)
Google Font Directory, (Web Font Services)
Google ganking, (Google Ganking)
gradients, (Light and Shadow)
green, (Color Associations), (Application: the Color of Coupons)
grid theory, (Grid Theory)

H

handwritten fonts, (Handwritten Fonts)
hexadecimal notation (for colors), (Hexadecimal Notation)
horizontal symmetry, (Symmetrical Balance)
hotlinking, (Hotlinking)
hue, (Photoshop Adjustments)

I

identity blocks, (Web Page Anatomy)
illustrators, professional, (Getting Professional Help)
image effects, (Creative Image Treatments)
images
about, (Imagery)
adjusting, (Photoshop Adjustments)
borders, (Using Pure CSS to Enhance Images)
creating your own, (Take It or Make It)
cropping, (Creative Cropping)
file formats, (File Formats and Resolutions)
as font replacement, ( Text Image Replacement)
free, (Free Images)
hiring a professional, (Getting Professional Help)
layout and, (Clipart)
overlaying, (Using Images to Enhance Images)
rights-managed, (Rights-managed Images)
royalty-free, (Royalty-free Images)
selecting, (What to Look For)
sources to avoid, (How Not to Impress)
stock photos, (Stock Photography)
usage guidelines, (Stock Photography)
img tag, (Creative Image Treatments)
imperfections, intentional, (Handcrafted Scrapbook)
implementation process, (Implementation)
informal balance, (Asymmetrical Balance)
information architecture, (Exploration)
intensity, (Saturation)
isolation, (Isolation), (Imagery)
iStockphoto, (Royalty-free Images)
iTalk Recorder (app), (Discovery)

J

JPEGs, (File Formats and Resolutions)
Jupiterimages, (Rights-managed Images)
justification, (Text Alignment)

K

kerning, (Horizontal Spacing)

L

layout principles
balance, (Balance)
emphasis, (Emphasis)
grid theory, (Grid Theory)
proportion, (Grid Theory)
unity, (Unity)
layouts
components of, (Web Page Anatomy)
design process, (The Design Process)
fixed vs fluid, (Resizing: Fixed, Fluid, or Responsive Layouts)
images and, (Clipart)
inspirations for, (Finding Inspiration)
non-standard, (Finding Inspiration)
responsive, (An Alternative: Responsive Layouts)
screen resolution and, (Screen Resolution)
shapes and, (Shapes and Layout)
softening, (Rounded Corners)
standard, (Bread-and-butter Layouts)
trends in, (Fresh Trends)
usability vs. aesthetics, (Defining Good Design)
leading, (Vertical Spacing)
letter-spacing, (Horizontal Spacing)
light, (Light and Shadow)
line height, (Vertical Spacing)
line-height property, (Vertical Spacing)
linear gradients, (Light and Shadow)
liquid layouts, (Fluid Width)
lists, bulleted, (Repetition)
LittleSnapper (app), (Using a Morgue File)
logos, (Web Page Anatomy)

M

magazine style layout, (Navigationless Magazine Style)
Marcotte, Ethan, (An Alternative: Responsive Layouts)
masks, (Creative Cropping)
max-widthproperty, (Fluid Width)
McNally, Dave, (Pattern)
McNeil, Patrick, (Color Associations)
media queries, (An Alternative: Responsive Layouts), (Rounded Corners)
min-width property, (Fluid Width)
Miner, Wilson, (Setting Font Size and Line Height)
miniaturization, (Proportion)
minimalism, (Bare-bones Minimalism), (Minimal Texture)
mobile devices, (An Alternative: Responsive Layouts), (Screen Resolution)
modern serif, (Serif Fonts)
Moll, Cameron, (960 Grid System), (Aged, Weathered, Worn, and Nostalgic Style)
Mondrian, Piet, (Grid Theory)
mood boards, (Application: the Color of Coupons)
morgue files, (Using a Morgue File)
Müller-Brockmann, Josef, (960 Grid System)

N

navigation block, (Defining Good Design), (Web Page Anatomy), (Left-column Navigation)
navigationless layout, (Navigationless Magazine Style)
noise, textural, (Clean and Grainy)
novelty fonts, (Novelty Fonts)

O

Old Book Illustrations, (Free Images)
Omnigraffle, (Getting Started)
orange, (Color Associations)
originality, (The Design Process)
outline property, ( Text Image Replacement)

P

palettes, (Creating a Palette)
Pattern Tap site, (Finding Inspiration)
perspective, (Perspective)
Phark Method, ( Text Image Replacement)
photographers, professional, (Getting Professional Help)
Photos.com, (Royalty-free Images)
photoshopping, (Photoshop Adjustments)
Picasso, Pablo, (Bread-and-butter Layouts)
Pictaculous, (Pictaculous)
pixels, (Setting Font Size and Line Height)
placement, (Web Page Anatomy), (Placement)
PNGs, (File Formats and Resolutions)
point, as unit of measurement, (Setting Font Size and Line Height)
pre tag, (Fixed-width Fonts)
primary colors, (Color Theory 101)
proportion, (Proportion), (Proportion)
proportion, divine, (Grid Theory)
proximity, (Proximity)
public domain images, (Free Images)
punctuation, (Using Punctuation and Special Characters)
purple, (Color Associations)
Pythagoras, (Grid Theory)

R

radial gradients, (Light and Shadow)
radial symmetry, (Symmetrical Balance)
red, (Color Associations)
redesign, (Discovery)
repetition (grouping?), (Repetition)
resolution
image, (Creative Cropping)
screen, (Screen Resolution)
responsive layouts, (An Alternative: Responsive Layouts)
RGB color model, (Color Theory 101)
river, (Text Alignment)
rotation, (Rotation)
rule of thirds, (The Rule of Thirds)

S

sans-serif fonts, (Sans-serif Fonts)
saturation, (Saturation), (Photoshop Adjustments)
Scalable Inman Flash Replacement (sIFR), (sIFR and Cufón)
scale (see proportion)
scrapbook style, (Handcrafted Scrapbook)
screen resolution, (Screen Resolution)
screenshots, capturing, (Using a Morgue File)
secondary colors, (Color Theory 101)
serif fonts, (Serif Fonts)
shades, (Chromatic Value), (A Monochromatic Color Scheme)
shadow, (Light and Shadow)
shapes
geometric vs. organic, (Shape)
layout and, (Shapes and Layout)
rotating, (Rotation)
rounding, (Rounded Corners)
Sharktopus, (Getting Professional Help)
Shutterstock, (Royalty-free Images)
sIFR (Scalable Inman Flash Replacement), (sIFR and Cufón)
Silverback, (Getting Started)
simultaneous contrast, (Common Complementary Pitfalls)
slab serif, (Serif Fonts)
Smith, Nathan, (960 Grid System)
Southern Savers case study
branding, (Application: Clipping and Saving)
color, (Application: the Color of Coupons), (Application: The Fine Print)
home page, (Application: The Fine Print)
imagery, (Application: the Fine Print)
layout development, (Application: Southern Savers)
texture, (Application: Clipping and Saving), (Application: The Fine Print)
typography, (Application: The Fine Print)
split-complementary color scheme, (Split-complementary, Triadic, and Tetradic)
sticky notes, (Exploration), (Getting Started)
stock photography, (Stock Photography)
Stock.XCHNG, (Free Images)
subtractive color model, (Color Theory 101)
symbol fonts, (Dingbat Fonts)
symmetrical balance, (Symmetrical Balance)

T

Teague, Jason Cranford, (Web Fonts with @font-face)
tertiary colors, (Color Theory 101)
tetradic color schemes, (Split-complementary, Triadic, and Tetradic)
text size, (Setting Font Size and Line Height)
text spacing, (Text Spacing)
text-alignment property, (Text Alignment)
text-shadow property, (Light and Shadow)
textural effects
cartoony, (Whimsical Cartoon Style)
clean vs. grainy, (Clean and Grainy)
handcrafted, (Handcrafted Scrapbook)
minimalist, (Minimal Texture)
trends in, (Starting Your Own Textural Trends)
weathered, (Aged, Weathered, Worn, and Nostalgic Style)
texture
about, (Texture)
line, (Line)
pattern, (Pattern)
point, (Point)
resources, (Pattern)
shape, (Shape)
volume, (Volume and Depth)
Tileables, (Pattern)
tiling, (Pattern)
TinEye, (Rights-managed Images)
tints, (Chromatic Value), (A Monochromatic Color Scheme)
tracking, (Horizontal Spacing)
transform property, (Rotation)
transitional serif, (Serif Fonts)
transparency, (File Formats and Resolutions)
trends
layout, (Fresh Trends)
textural, (Starting Your Own Textural Trends)
triadic color scheme, (Split-complementary, Triadic, and Tetradic)
Twitter home page, (Contrast)
Typechart, (Text Alignment)
typefaces (see fonts)
Typekit, (Web Font Services)
Typetester, (Text Alignment)
typography, (Typography)
(see also fonts)
alignment, (Text Alignment)
history of, (Typography)
spacing, (Text Spacing), (Fixed-width Fonts)
terms, (Anatomy of a Letterform)

U

unity, (Defining Good Design), (Unity)
Unmatched Style site, (Finding Inspiration)
usability, (Defining Good Design)
user testing, (Getting Started)

V

Vinh, Khoi, (960 Grid System)
Voice Recorder (app), (Discovery)
volume, (Volume and Depth)

W

W3Schools, (Screen Resolution)
webfonts.info wiki, (Web Font Services)
WebINK, (Web Font Services)
webpage components, (Web Page Anatomy)
What the Hex, (Hexadecimal Notation)
WhatTheFont, (Novelty Fonts)
white, (Color Associations)
whiteboards, (Exploration), (Getting Started)
whitespace, (Web Page Anatomy)
wireframes, (Getting Started)
word-spacing property, (Horizontal Spacing)

Y

Yahoo Design Pattern Library, (Finding Inspiration)
yellow, (Color Associations)
YourFonts.com, (Handwritten Fonts)

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It shaped and sharpened my view of what is to bread a solid and beautiful design.

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This book approaches the whole concept of web design in a clear and logical way according to clear principles. As I am a coder at heart rather than a designer, this was very helpful indeed.

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the marketing hype is big, but the content is a bit standard.

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I was a big fan of the first edition, which was one of the first books on web design that I ever held in my hands. Glad to see that the same principles apply and have been updated.

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