Product Overview
Deliver First Class Web Sites: 101 Essential Checklists
Index
Symbols
- &, XHTML, Excellent XHTML-Excellent XHTML
A
- accessibility testing, Accessibility Testing-Testing with a Voice or Text-only Browser
-
- browsers, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
- forms, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
- JavaScript, Testing with a Graphical Browser-Testing with a Graphical Browser
- navigation, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
- plugins, Testing with a Graphical Browser-Testing with a Graphical Browser
- tables, Testing with a Graphical Browser-Testing with a Graphical Browser
- accessible web sites, Creating Accessible Web Sites-Summary
- alignment, design, Basic Design Principles-Basic Design Principles
- alt attribute, XHTML, Excellent XHTML-Excellent XHTML
- ampersand, XHTML, Excellent XHTML-Excellent XHTML
- anchor pseudo-class rules, CSS, Spectacular CSS-Spectacular CSS
- animations, A Thousand Words to Each Picture-A Thousand Words to Each Picture
- archiving, Archiving Project Documentation and Files-Archiving Project Documentation and Files
B
- backing-up
-
- automated processes, Preparing Images
- checking, Checking Server-side Requirements-Checking Server-side Requirements
- maintenance, Managing Maintenance-Managing Maintenance
- post-launch follow-up, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- banning by search engines, SEO, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines
- best practices/standards
-
- coding, Best Coding Practice: W3C Standards and Recommendations-Summary
- CSS, Spectacular CSS-Using CSS for Print
- learning from, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- markup, Magic Markup-Ensuring the Integrity of your Markup
- XHTML, Excellent XHTML-Excellent XHTML
- bookmarking, web site usability, Ensuring your Web Site Focuses on Users-Ensuring your Web Site Focuses on Users
- borders, CSS, Spectacular CSS-Spectacular CSS
- brainstorming, design, Brainstorming-Brainstorming
- brand protection
-
- domain names, Domain Name Costs-Domain Name Costs
- branding, consistency, Branding and Marketing-Branding and Marketing
- broken content, internal page navigation, Providing Internal Page Navigation-Providing Internal Page Navigation
- browsers
-
- accessibility testing, Testing with a Graphical Browser-Testing with a Voice or Text-only Browser
- problems, CSS, Beware of Browser Bugs and Problems-Beware of Browser Bugs and Problems
- testing, General Testing-General Testing
- web site usability, Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices-Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices, Ensuring Predictability-Ensuring Predictability, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- budgets/budgeting, Identifying your Budget-Computer Software and Hardware
- bug tracking/fixing
-
- post-launch follow-up, Conducting a Post-launch Review-Conducting a Post-launch Review
- testing, Good Testing Practice-Good Testing Practice
C
- cache clearing, testing, Solid Security
- calendar, keyphrases, SEO, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- Cascading Style Sheets (CSS)
-
- anchor pseudo-class rules, Spectacular CSS-Spectacular CSS
- best practices/standards, Spectacular CSS-Using CSS for Print
- browser problems, Beware of Browser Bugs and Problems-Beware of Browser Bugs and Problems
- optimizing, Optimizing CSS-Optimizing CSS
- SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- case studies, learning from, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- CGI (see Common Gateway Interface)
- changing over time, Effective Pre-planning-Effective Pre-planning
- checking, Index
-
- (see also errors)
- (see also launch preparation)
- automated software, Checking Functionality-Checking Functionality
- fresh eyes, Finalizing Content-Finalizing Content
- functionality, Checking Functionality-Checking Functionality
- legal issues, Finalizing Content-Finalizing Content
- licensing, Performing Periodic Processes-Performing Periodic Processes
- links, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance, Checking Functionality-Checking Functionality
- optimizing, Checking Templates and Markup-Checking Templates and Markup
- orphaned pages, Performing Periodic Processes-Performing Periodic Processes
- PDF files, Checking Functionality-Checking Functionality
- search features, Performing Periodic Processes-Performing Periodic Processes
- SEO, Checking Templates and Markup-Checking Templates and Markup, Conducting Monthly Minding-Conducting Monthly Minding
- server-side requirements, Checking Server-side Requirements-Checking Server-side Requirements
- validation errors, Checking Templates and Markup-Checking Templates and Markup
- cloaking, SEO, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines
- closing elements, XHTML, Excellent XHTML-Excellent XHTML
- CMS (see content management system)
- coding, best practices/standards, Best Coding Practice: W3C Standards and Recommendations-Summary
- color, Color-Summary
-
- accessible web sites, Color for the Masses-Color for the Masses
- complementary, Choosing a Color Scheme-Choosing a Color Scheme
- contrast, General Testing-General Testing
- CSS, Using Color to Enhance Functionality-Using Color to Enhance Functionality, Optimizing CSS-Optimizing CSS
- design, Brainstorming-Brainstorming
- monitor settings, General Testing-General Testing
- schemes, Choosing a Color Scheme-Choosing a Color Scheme
- combo boxes, forms, In Good Form-In Good Form
- comments
-
- CSS, Excellent XHTML-Excellent XHTML
- markup, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- XHTML, Excellent XHTML-Excellent XHTML
- Common Gateway Interface (CGI)
-
- web hosting, Identify your Server Needs-Identify your Server Needs
- complementary color, Choosing a Color Scheme-Choosing a Color Scheme
- connection speeds
-
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- web site usability, Providing Fast-loading Web Pages-Providing Fast-loading Web Pages
- consistency, Developing a Web Site Style Guide
-
- alignment, Basic Design Principles-Basic Design Principles
- branding, Branding and Marketing-Branding and Marketing
- color, Choosing a Color Scheme-Choosing a Color Scheme
- fonts, Effective Typography-Effective Typography
- marketing, Branding and Marketing-Branding and Marketing
- content management system (CMS), Content Management System Features-Behind-the-Scenes Features
- content, web site, Preparing Web Site Content-Summary
-
- accessibility testing, Conducting a Comprehensive Review-Conducting a Comprehensive Review
- checking, Finalizing Content-Finalizing Content
- CMS, Content Management System Features-Behind-the-Scenes Features
- design, Brainstorming-Brainstorming
- inventory, Gathering and Itemizing Content-Gathering and Itemizing Content
- managing, Managing all the Content-Summary
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- proofreading, Conducting a Comprehensive Review-Conducting a Comprehensive Review
- separating from presentation, Separating Content from Presentation-Separating Content from Presentation, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site, Being Search Engine-Friendly-Being Search Engine-Friendly
- sitemaps, Creating Sitemaps-Creating Sitemaps
- software, Computer Software and Hardware-Computer Software and Hardware
- costs
-
- researching, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- CRM (see customer relations management)
- cropping images, Preparing Images-Preparing Images
- CSS (see Cascading Style Sheets)
- customer relations management (CRM), data collection, Collecting and Using Qualitative Data-Collecting and Using Qualitative Data
D
- data collection, Collecting Data-Collecting and Using Qualitative Data
- delegating, Effective Pre-planning-Effective Pre-planning
- design, Design-Summary
-
- basic principles, Basic Design Principles-Basic Design Principles
- basis, Brainstorming-Brainstorming
- brainstorming, Brainstorming-Brainstorming
- color, Brainstorming-Brainstorming
- finalizing, Finalizing the Design-Finalizing the Design
- flexibility, Brainstorming-Brainstorming
- fonts, Effective Typography-Effective Typography
- prototyping, interactive, Finalizing the Design-Finalizing the Design
- simple, keeping it, Brainstorming-Brainstorming
- whitespace, Basic Design Principles-Basic Design Principles
- diagramming, organizing content structure, Organizing Content Structure-Organizing Content Structure
- digital certificates, testing, Solid Security-Solid Security
- directories, organizing, Organizing Directories-Organizing Directories
- displays, testing, General Testing-General Testing
- DOCTYPE, markup, Magic Markup-Magic Markup, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- documentation, handover, Checking and Finalizing Project Documentation-Checking and Finalizing Project Documentation
- domain names
-
- brand protection, Domain Name Costs-Domain Name Costs
- branding, Identifying your Initial Goals-Identifying your Initial Goals
- keywords, Using Keywords and Keyphrases in your Markup-Using Keywords and Keyphrases in your Markup
- redirecting, Domain Name Costs-Domain Name Costs
- TLDs, Domain Name Costs-Domain Name Costs
- trademarking, Domain Name Costs-Domain Name Costs
- downloads, testing, General Testing-General Testing
- duplications elimination, search features, Developing a Search Feature-Developing a Search Feature
E
- ecommerce, Ecommerce Checklists-Features to Seek in a Shopping Cart Program
-
- information architecture, Information Architecture for Ecommerce Pages-Information Architecture for Ecommerce Pages
- PayPal, Ecommerce-Ecommerce
- shopping cart, Using Conventional Practices, Information Architecture for Ecommerce Pages-Information Architecture for Ecommerce Pages, Collecting and Using Quantitative Data-Collecting and Using Quantitative Data, Features to Seek in a Shopping Cart Program-Features to Seek in a Shopping Cart Program
- email, web hosting, Identify your Server Needs
- embedded scripts/functions
-
- markup, Separating Content from Presentation-Separating Content from Presentation
- testing, General Testing-General Testing
- errors, Index
-
- (see also checking)
- CSS, Checking Templates and Markup-Checking Templates and Markup
- error pages, testing, General Testing-General Testing
- user, Providing User-friendly Corrections for User Errors-Providing User-friendly Corrections for User Errors
- external scripts/functions, testing, General Testing-General Testing
F
- faking markup, Ensuring the Integrity of your Markup-Ensuring the Integrity of your Markup
- feedback, post-launch follow-up, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- filename extensions, URIs, Hiding Filename Extensions as Much as Possible-Hiding Filename Extensions as Much as Possible
- filenames, SEO, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- final checks, launch preparation, Conducting Final Checks-Checking Server-side Requirements
- find features (see search features)
- findability, information architecture, Improving Findability-Improving Findability
- Flash
-
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation, Providing Accessible Navigation-Providing Accessible Navigation
- SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- fonts
-
- consistency, Effective Typography-Effective Typography
- sizes, Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices-Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices
- forms
-
- accessible web sites, In Good Form-In Good Form
- testing, Solid Security-Solid Security, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
- forums abuse, SEO, Creating an Ongoing Links Campaign-Creating an Ongoing Links Campaign
- fragment identifiers, XHTML, Excellent XHTML-Excellent XHTML
- frames
-
- accessible web sites, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site
- web site usability, Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices-Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices
- fresh eyes, checking with, Finalizing Content-Finalizing Content
G
- GIF format, images, Preparing Images-Preparing Images
- goals, initial, Identifying your Initial Goals-Identifying your Initial Goals
- GoogleAdwords, advertising, Branding and Marketing
- graphics (see images)
- Gutenberg Project, navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
H
- hacking
-
- testing, Solid Security-Solid Security
- URL hackers, Organizing Directories-Organizing Directories
- handover, Completing your Web Site Handover-Archiving Project Documentation and Files
- hierarchies, web site, Organizing Content Structure-Organizing Content Structure
- hosting, web, Web Hosting-Identify your Server Needs
- HTML
-
- compression, Supporting Speedy Server Responses-Supporting Speedy Server Responses
- cross-links, SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- editors, markup, Magic Markup-Magic Markup
- HTML-stripping software, Preparing Web Copy-Preparing Web Copy
- text navigation, SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- tidying-up, Preparing Web Copy-Preparing Web Copy
- HTTP requests, minimizing, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- hyperlinks (see links)
I
- images
-
- accessible web sites, A Thousand Words to Each Picture-Accessible Image Maps
- backing-up, Preparing Images
- captions, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
- cropping, Preparing Images-Preparing Images
- CSS, Using CSS for Print-Using CSS for Print
- formats, Preparing Images-Preparing Images
- graphics programs, markup, Magic Markup-Magic Markup
- licensing, Managing Maintenance-Managing Maintenance
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- optimizing, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
- resizing, Preparing Images-Preparing Images
- thumbnails, Preparing Images-Preparing Images, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
- index page, web site usability, Creating a User-friendly Index Page-Creating a User-friendly Index Page
- indexes, site, Creating Site Indexes-Creating Site Indexes
- information architecture, Information Architecture-Summary
-
- findability, Improving Findability-Improving Findability
- initial goals, Identifying your Initial Goals-Identifying your Initial Goals
- initial questions, What to Find Out: Initial Questions to Answer-Summary
- integrity, markup, Ensuring the Integrity of your Markup-Ensuring the Integrity of your Markup
- internal page navigation, Providing Internal Page Navigation-Providing Internal Page Navigation
- inventory, content, website, Gathering and Itemizing Content-Gathering and Itemizing Content
J
- JavaScript
-
- accessibility testing, Testing with a Graphical Browser-Testing with a Graphical Browser
- external, Optimizing JavaScript-Optimizing JavaScript, Being Search Engine-Friendly
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- optimizing, Optimizing JavaScript-Optimizing JavaScript
- SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- JPG format, images, Preparing Images-Preparing Images
K
- keyphrases, SEO, Working with Keywords and Keyphrases-Working with Keywords and Keyphrases
- keywords
-
- domain names, Using Keywords and Keyphrases in your Markup-Using Keywords and Keyphrases in your Markup
- SEO, Working with Keywords and Keyphrases-Working with Keywords and Keyphrases
- stuffing, SEO, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines, Getting Listed-Getting Listed
L
- launch preparation, Preparing for Launch-Summary
- layouts
-
- checking, Checking Layouts-Checking Layouts
- web copy, Preparing Web Copy-Preparing Web Copy
- learning from
-
- best practices/standards, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- case studies, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- others, Developing a Web Site Style Guide
- legal issues
-
- accessible web sites, Performing Periodic Processes-Performing Periodic Processes
- legal information, Finalizing Content-Finalizing Content
- legal policies, Developing a Web Site Style Guide-Developing a Web Site Style Guide
- trademarking, Domain Name Costs-Domain Name Costs
- licensing, maintenance, Managing Maintenance-Managing Maintenance
- line breaks, XHTML, Excellent XHTML-Excellent XHTML
- links
-
- absolute, Separating Content from Presentation-Separating Content from Presentation
- automatic creation, Managing Maintenance-Managing Maintenance
- checking, Checking Functionality-Checking Functionality
- checking incoming links, SEO, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- directory default names, Minimizing URLs-Minimizing URLs
- reciprocal links campaigns, Successful SEO in a Nutshell, Getting Attention-Getting Attention
- relative paths, Minimizing URLs-Minimizing URLs
- SEO, Creating an Ongoing Links Campaign-Creating an Ongoing Links Campaign, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- testing, General Testing-General Testing
- listed, getting (see search engine optimization)
- load times, Index
-
- (see also speed)
- fast-loading web pages, Providing Fast-loading Web Pages-Providing Fast-loading Web Pages
- testing, General Testing-General Testing
- local/section navigation, Creating Local or Section Navigation-Creating Local or Section Navigation
- logos, Developing a Web Site Style Guide-Developing a Web Site Style Guide
-
- branding, Branding and Marketing-Branding and Marketing
- design, Brainstorming-Brainstorming
- long term filenames, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
M
- maintenance
-
- post-launch follow-up, Managing Maintenance-Conducting Annual Activities
- resources, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- SEO, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- web site, Conducting a Soft Launch-Conducting a Soft Launch
- web site content, Managing Like Magic: Effective Organization-Managing Like Magic: Effective Organization
- maps/mapping
-
- idea maps, Organizing Content Structure-Organizing Content Structure
- image maps, Accessible Image Maps-Accessible Image Maps
- mind maps, Organizing Content Structure-Organizing Content Structure
- sitemapping tools, Organizing Content Structure-Organizing Content Structure
- sitemaps, Creating Sitemaps-Creating Sitemaps
- marketing, Index
-
- (see also search engine optimization)
- advertising, Branding and Marketing-Branding and Marketing, Successful SEO in a Nutshell-Successful SEO in a Nutshell
- budgets/budgeting, Branding and Marketing-Branding and Marketing
- post-launch follow-up, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- promoting, Getting Attention-Getting Attention
- reciprocal links campaigns, Successful SEO in a Nutshell, Getting Attention-Getting Attention
- training, Branding and Marketing, Bringing in the Experts, How Much is a Picture Worth?
- markup
-
- best practices/standards, Magic Markup-Ensuring the Integrity of your Markup
- checking, Checking Templates and Markup-Checking Templates and Markup
- HTTP requests, minimizing, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- keyphrases, Using Keywords and Keyphrases in your Markup-Using Keywords and Keyphrases in your Markup
- optimizing, Creating Clean, Lean Markup-Optimizing JavaScript
- semantic, Creating Valid, Structured, Semantic Markup-Using Recommended Markup in Content
- validation, Magic Markup-Magic Markup, Creating Valid, Structured, Semantic Markup-Using Recommended Markup in Content, Good Testing Practice-Good Testing Practice, Managing Maintenance-Managing Maintenance
- W3C standards/recommendations, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site
- menu, navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- meta elements, SEO, Magic Markup-Magic Markup
- monitors, testing, General Testing-General Testing
- multimedia
-
- accessible web sites, Multi-purpose Multimedia-Multi-purpose Multimedia
- optimizing, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
N
- navigation, Navigation-Summary
-
- accessibility testing, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
- accessible, Providing Accessible Navigation-Providing Accessible Navigation
- accessing, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- Gutenberg Project, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- local/section, Creating Local or Section Navigation-Creating Local or Section Navigation
- skip links, Providing Accessible Navigation-Providing Accessible Navigation
- SSI, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- supplemental, Adding Supplemental Navigation-Developing a Search Feature
- web site usability, Ensuring your Web Site Focuses on Users-Ensuring your Web Site Focuses on Users
- nesting
-
- tables, Sturdy Tables-Sturdy Tables
- XHTML, Excellent XHTML-Excellent XHTML
O
- Opera, accessibility testing, Testing with a Graphical Browser-Testing with a Graphical Browser
- optimizing, Web Site Optimization-Summary, Index
-
- (see also search engine optimization)
- checking, Checking Templates and Markup-Checking Templates and Markup
- page optimization, testing, General Testing-General Testing
- PDF files, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
- server responses, Supporting Speedy Server Responses-Supporting Speedy Server Responses
- organizing directories, information architecture, Organizing Directories-Organizing Directories
- organizing for success, information architecture, Organizing for Success-Organizing Content Structure
- orphaned pages, checking, Performing Periodic Processes-Performing Periodic Processes
- oversubmitting, SEO, Getting Listed-Getting Listed
P
- page optimization, testing, General Testing-General Testing
- paper prototyping
-
- brainstorming, Brainstorming-Brainstorming
- design, Finalizing the Design-Finalizing the Design
- password-protecting, soft launch, Conducting a Soft Launch-Conducting a Soft Launch
- pay-per-click (PPC) advertising, Branding and Marketing, Successful SEO in a Nutshell
- PayPal, ecommerce, Ecommerce-Ecommerce
- PDF files
-
- accessible, Multi-purpose Multimedia-Multi-purpose Multimedia
- checking, Checking Functionality-Checking Functionality
- optimizing, Optimizing Images, Multimedia, and Alternative Formats-Optimizing Images, Multimedia, and Alternative Formats
- periodic processes, Performing Periodic Processes-Performing Periodic Processes
- photos (see images)
- pictures (see images)
- planning, Planning to Stay on Schedule and Within Budget-Summary
-
- post-launch activities, Conducting a Post-launch Review-Conducting a Post-launch Review
- SEO, Successful SEO in a Nutshell-Successful SEO in a Nutshell
- platforms, testing, General Testing-General Testing
- plugins
-
- accessibility testing, Testing with a Graphical Browser-Testing with a Graphical Browser
- web site content, Providing Accessible Content-Providing Accessible Content
- plurals, SEO, Working with Keywords and Keyphrases-Working with Keywords and Keyphrases
- popups, SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- post-launch follow-up, Post-launch Follow-up-Summary
- PPC advertising (see pay-per-click advertising)
- predictability, ensuring, Ensuring Predictability-Using Conventional Practices
- presentation, separating from content, Separating Content from Presentation-Separating Content from Presentation, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site, Being Search Engine-Friendly-Being Search Engine-Friendly
- privacy policy, web site content, Providing Accessible Content
- project management, tools, Working Together as a Team-Working Together as a Team
- promoting (see marketing) (see search engine optimization)
- promoting a business, website purpose, Identifying your Initial Goals-Identifying your Initial Goals
- proofreading, web site content, Conducting a Comprehensive Review-Conducting a Comprehensive Review
- prototyping, interactive, design, Finalizing the Design-Finalizing the Design
- prototyping, paper
-
- brainstorming, Brainstorming-Brainstorming
- design, Finalizing the Design-Finalizing the Design
- information architecture, Preparing Web Page Information Architecture-Preparing Web Page Information Architecture
Q
- quality assurance
-
- documentation, Checking and Finalizing Project Documentation-Checking and Finalizing Project Documentation
- post-launch follow-up, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- questionnaires, usability testing, Usability Testing-Usability Testing
R
- radio buttons, forms, In Good Form-In Good Form
- readability
-
- color, Using Color to Enhance Readability-Using Color to Enhance Readability
- content, web site, Conducting a Comprehensive Review-Conducting a Comprehensive Review
- reciprocal links campaigns, marketing, Successful SEO in a Nutshell, Getting Attention-Getting Attention
- redirecting
-
- domain names, Domain Name Costs-Domain Name Costs
- URLs, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- redundancy, markup, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- regression testing, Good Testing Practice-Good Testing Practice
- relative paths
-
- links, Minimizing URLs-Minimizing URLs
- markup, Minimizing URLs-Minimizing URLs
- repetition, design, Basic Design Principles-Basic Design Principles
- reviewing, testing, Conducting a Preliminary Review-Conducting a Comprehensive Review
- Rule of Seven, findability, Improving Findability-Improving Findability
S
- schedules, Planning to Stay on Schedule and Within Budget-Summary
- search engine optimization (SEO), Bringing in the Experts, Search Engine Optimization-Summary, Index
-
- (see also marketing)
- automated software, Getting Listed-Getting Listed
- balancing HTML text and graphics, Being Search Engine-Friendly-Being Search Engine-Friendly
- banning by search engines, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines
- checking, Checking Templates and Markup-Checking Templates and Markup, Conducting Monthly Minding-Conducting Monthly Minding
- checking incoming links, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- cloaking, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines
- CSS, Being Search Engine-Friendly-Being Search Engine-Friendly
- doorway pages, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines
- endless loop, Being Search Engine-Friendly-Being Search Engine-Friendly
- filenames, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- Flash, Being Search Engine-Friendly-Being Search Engine-Friendly
- forums abuse, Creating an Ongoing Links Campaign-Creating an Ongoing Links Campaign
- getting listed, Getting Listed-Getting Listed
- HTML cross-links, Being Search Engine-Friendly-Being Search Engine-Friendly
- in a nutshell, Successful SEO in a Nutshell-Successful SEO in a Nutshell
- JavaScript, Being Search Engine-Friendly-Being Search Engine-Friendly
- keyphrases, Working with Keywords and Keyphrases-Using Keywords and Keyphrases in your Markup, Using Keywords and Keyphrases in your Markup-Using Keywords and Keyphrases in your Markup
- keyword stuffing, Avoiding Being Banned by Search Engines-Avoiding Being Banned by Search Engines, Getting Listed-Getting Listed
- maintenance, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- search-engine friendly, Being Search Engine-Friendly-Being Search Engine-Friendly
- URLs, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- search engine submissions, Branding and Marketing-Branding and Marketing
- search features
-
- checking, Performing Periodic Processes-Performing Periodic Processes
- global navigation, Creating Search-Developing a Search Feature
- testing, General Testing-General Testing
- secure socket layers (SSL)
-
- testing, Solid Security-Solid Security
- web hosting, Identify your Server Needs
- security, testing, Solid Security-Solid Security
- SEO (see search engine optimization)
- server hardware, testing, Good Testing Practice-Good Testing Practice
- server needs, web hosting, Identify your Server Needs-Identify your Server Needs
- server response, optimizing, Supporting Speedy Server Responses-Supporting Speedy Server Responses
- server-side includes (SSI)
-
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- web hosting, Identify your Server Needs
- server-side redirect techniques
-
- SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- URLs, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- shopping (see ecommerce)
- shopping cart
-
- abandonment, Collecting and Using Quantitative Data-Collecting and Using Quantitative Data
- features, Features to Seek in a Shopping Cart Program-Features to Seek in a Shopping Cart Program
- placement, Using Conventional Practices, Information Architecture for Ecommerce Pages-Information Architecture for Ecommerce Pages
- simple, keeping it
-
- design, Brainstorming-Brainstorming
- pre-planning, Effective Pre-planning-Effective Pre-planning
- web copy, Preparing Web Copy-Preparing Web Copy
- site indexes, Creating Site Indexes-Creating Site Indexes
- sitemapping tools, organizing content structure, Organizing Content Structure-Organizing Content Structure
- sitemaps
-
- creating, Creating Sitemaps-Creating Sitemaps
- maintenance, Managing Maintenance-Managing Maintenance
- SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- sitemapping tools, Organizing Content Structure-Organizing Content Structure
- web site content, Creating Sitemaps-Creating Sitemaps
- sketching, design, Brainstorming-Brainstorming
- skip links, navigation, Providing Accessible Navigation-Providing Accessible Navigation
- soft launch, launch preparation, Conducting a Soft Launch-Conducting a Soft Launch
- software
-
- budgets/budgeting, Computer Software and Hardware-Computer Software and Hardware
- checking, Checking Functionality-Checking Functionality
- HTML-stripping, Preparing Web Copy-Preparing Web Copy
- images, Computer Software and Hardware-Computer Software and Hardware
- SEO, Getting Listed-Getting Listed
- testing, Getting Started-Getting Started
- web design, Computer Software and Hardware-Computer Software and Hardware
- speed, Index
-
- (see also time considerations)
- bandwidth, Web Hosting-Web Hosting
- connection speeds, navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- connection speeds, web site usability, Providing Fast-loading Web Pages-Providing Fast-loading Web Pages
- fast-loading web pages, Providing Fast-loading Web Pages-Providing Fast-loading Web Pages
- load times, testing, General Testing-General Testing
- server responses, Supporting Speedy Server Responses-Supporting Speedy Server Responses
- web hosting, Web Hosting-Web Hosting
- web site usability, Web Hosting-Web Hosting
- splash pages, SEO, Being Search Engine-Friendly-Being Search Engine-Friendly
- SSI (see server-side includes)
- SSL (see secure socket layers)
- staff, orientating, Orientating New Staff-Orientating New Staff
- standards, W3C standards/recommendations, Best Coding Practice: W3C Standards and Recommendations-Summary
- static redirect pages, SEO, Being Search Engine-Friendly
- style guides
-
- documentation, Checking and Finalizing Project Documentation-Checking and Finalizing Project Documentation
- planning, Developing a Web Site Style Guide-Developing a Web Site Style Guide
T
- table of contents, local/section navigation, Creating Local or Section Navigation-Creating Local or Section Navigation
- tables
-
- accessibility testing, Testing with a Graphical Browser-Testing with a Graphical Browser
- accessible web sites, Sturdy Tables-Sturdy Tables
- target audience, Establishing your Target Audience-How will they Visit?
- testing, Testing-Summary, Index
-
- (see also accessibility testing)
- CSS, Beware of Browser Bugs and Problems-Beware of Browser Bugs and Problems
- reviewing, Conducting a Preliminary Review-Conducting a Comprehensive Review
- usability, web site, Accessibility Testing-Testing with a Voice or Text-only Browser, Usability Testing-Usability Testing
- thesaurus, SEO, Working with Keywords and Keyphrases
- three-click rule, web site usability, Organizing Content Structure-Organizing Content Structure
- time considerations, Index
-
- (see also speed)
- changing over time, Effective Pre-planning-Effective Pre-planning
- launching, Launching the Web Site-Launching the Web Site
- load times, Providing Fast-loading Web Pages-Providing Fast-loading Web Pages, General Testing-General Testing
- schedules, Managing Like Magic: Effective Organization-Managing Like Magic: Effective Organization
- SEO, Planning for Ongoing Maintenance-Planning for Ongoing Maintenance
- updating web site content, Managing Like Magic: Effective Organization-Managing Like Magic: Effective Organization
- tools
-
- communication, Working Together as a Team-Working Together as a Team
- hacking, Solid Security-Solid Security
- project management, Managing Like Magic: Effective Organization-Managing Like Magic: Effective Organization, Working Together as a Team-Working Together as a Team
- site-monitoring, Undertaking Daily Duties-Undertaking Daily Duties
- style guides, Developing a Web Site Style Guide
- testing, Getting Started-Getting Started
- web authoring, Web Authoring Tool Features-Web Authoring Tool Features
- tooltips, markup, Using Recommended Markup in Content-Using Recommended Markup in Content
- trademarking
-
- domain names, Domain Name Costs-Domain Name Costs
- legal issues, Domain Name Costs-Domain Name Costs
- training
-
- ecommerce, Orientating New Staff-Orientating New Staff
- marketing, Branding and Marketing, Bringing in the Experts, How Much is a Picture Worth?
- post-launch follow-up, Conducting a Post-launch Review-Conducting a Post-launch Review
- web hosting, Web Hosting-Web Hosting
U
- updating
-
- maintenance, Managing Maintenance-Managing Maintenance
- site indexes, Creating Site Indexes-Creating Site Indexes
- web site content, Managing Like Magic: Effective Organization-Managing Like Magic: Effective Organization
- URIs (Universal or Uniform Resource Identifiers)
-
- filename extensions, Hiding Filename Extensions as Much as Possible-Hiding Filename Extensions as Much as Possible
- information architecture, Using Friendly URIs, URLs, and Filenames-Hiding Filename Extensions as Much as Possible
- URLs (Universal or Uniform Resource Locators)
-
- information architecture, Using Friendly URIs, URLs, and Filenames-Hiding Filename Extensions as Much as Possible
- minimizing, Minimizing URLs-Minimizing URLs
- publishing, Branding and Marketing
- redirecting, Using Friendly URIs, URLs, and Filenames-Using Friendly URIs, URLs, and Filenames
- “hackers”, organizing directories, Organizing Directories-Organizing Directories
- usability, web site, Web Site Usability: Focusing on the User-Summary
-
- browsers, Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices-Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices, Ensuring Predictability-Ensuring Predictability, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- color, Using Color to Enhance Functionality-Using Color to Enhance Readability
- errors, user, Providing User-friendly Corrections for User Errors-Providing User-friendly Corrections for User Errors
- index page, Creating a User-friendly Index Page-Creating a User-friendly Index Page
- links, Ensuring your Web Site Focuses on Users-Ensuring your Web Site Focuses on Users, Using Conventional Practices-Using Conventional Practices
- testing, Accessibility Testing-Testing with a Voice or Text-only Browser, Usability Testing-Usability Testing
- user abilities, Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices-Accommodating User Abilities, Disabilities, Browsers, and Alternative Devices
- user focus, Ensuring your Web Site Focuses on Users-Summary
- user feedback, post-launch follow-up, Completing Initial Post-launch Tasks-Completing Initial Post-launch Tasks
- user-based navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- user-centered global navigation, Creating User-centered Global Navigation-Creating User-centered Global Navigation
- users, test, Usability Testing-Usability Testing
V
- validation
-
- CSS, Good Testing Practice-Good Testing Practice
- CSS errors, Checking Templates and Markup-Checking Templates and Markup
- markup, Magic Markup-Magic Markup, Good Testing Practice-Good Testing Practice, Managing Maintenance-Managing Maintenance
- visiting web sites
-
- other, Doing your Homework and Making Educated Decisions-Doing your Homework and Making Educated Decisions
- reasons, Who will Visit and Why?-Who will Visit and Why?
- visual cues
-
- color, Using Color to Enhance Functionality-Using Color to Enhance Functionality
- navigation, Golden Rules for Effective Web Site Navigation-Golden Rules for Effective Web Site Navigation
- visual identity, design, Basic Design Principles-Basic Design Principles
- voice browsers, accessibility testing, Testing with a Voice or Text-only Browser-Testing with a Voice or Text-only Browser
W
- W3C (see World Wide Web Consortium)
- Web Content Accessibility Guidelines (WCAG)
-
- accessible web sites, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site
- web hosting, Web Hosting-Identify your Server Needs
- whitespace
-
- CSS, Spectacular CSS-Spectacular CSS, Optimizing CSS-Optimizing CSS
- design, Basic Design Principles-Basic Design Principles
- markup, Creating Clean, Lean Markup-Creating Clean, Lean Markup
- XHTML, Excellent XHTML-Excellent XHTML
- World Wide Web Consortium (W3C), standards/recommendations, Best Coding Practice: W3C Standards and Recommendations-Summary
-
- accessible web sites, The Bare Bones of Creating an Accessible Web Site-The Bare Bones of Creating an Accessible Web Site
X
- XHTML, best practices/standards, Excellent XHTML-Excellent XHTML
About SitePoint
SitePoint specializes in publishing fun, practical and easy-to-understand content for Web professionals. Visit SitePoint.com to access our books, newsletters, articles and community forums.
Customer Reviews
Live, unmoderated reviews from our customers, typos and all.
The book was great - it gave us lots of helpful insights. We have just finished implementing our quality assurance and everything is working better than ever now.
Thanks.
Bruno Ancona Lopes, USA 
This is a great resource for working with clients and assuring expectations are established and met! Even if you only use one of the checklists, it will pay for itself tenfold! What a time-saver!
erik cocks, USA 
I haven't finished reading the book, but so far it's been great! I am taking some steps to improve project management.
Cecilia Martinez, USA
Good reference, I have implemented a few of the list as milestones in our project manager. Verbose but again it needed to be.
Azhar Malik, USA 
Poor value. Very unlikely to buy again. Very disappointed overall.
SCOTT WALTERS, USA 
The book was very informative and
well structured. I will be using it
as a reference also.
Hilary F. Johnson, USA
This is a great resource to help designers defend their actions.
Sara Hoffman, USA
Very worthwhile book. Gets you ontrack immediately and keeps things moving forward.
Paul Covington,
Covington Computers
Paul Covington, USA
Great book, a must have. Information that you might look over unless you stay on top of all that is needed to get your site or clients up to speed on the net. Buy this!
Jason, USA
Somewhat insightful, but overall relatively useless.
Josh Brown, USA
Extremely useful and carefully organized. Professionals of different areas on web development organizations shall profit from the tips and methods presented on the book.
Rodrigo Webler, USA
An excellent reference book for all web designers - things we should all do and easy checklists to remember to do them. Shirley has compiled a winner.
Nancy Leffingwell, USA
Shirley, thanks for putting together the checklists I've always wanted to do for myself and my employees. You covered everything so now I think i'll take a vacation instead!
james golden, USA
It is excellent ref. for designing , evaluating , and delivering WEB sites.
It needs more details for special Sites.
SHERIF AWAD ELKIKI, USA
Product Details
| Edition: |
1st |
| Price: | $39.95 |
| Pages: | 331 |
| ISBN: | 0-9758419-0-4 |
| Last Updated: | July 2006 |
Added Bonus
Includes over 100 checklists to download!
That's right -- when you purchase Deliver First Class Web Sites: 101 Essential Checklists, you'll also get complete access to download PDF versions of all the checklists in the book.
SitePoint Books
- Advocate best practice techniques
- Lead you through practical examples
- Provide working code for your web site
- Make learning easy and fun
