Did you know that June is National Entrepreneur Do-it-Yourself Marketing Month in the U.S.? I just learned that myself, but the good news is that it’s a timeless celebration. You can market yourself and your business on your own every single day…and you should!
Need some inspiration to get you started? Here are 43 do-it-yourself marketing ideas that you can start doing today:
- Start an e-mail marketing campaign
- Get listed in online industry directories
- Ask for and use client testimonials
- Sponsor a charity event or local sports team
- Design and schedule a free teleconference or webinar for your target market
- Create a unique selling proposition
- Comment on blog posts
- Do a wearable marketing (shirts, hats, bags) giveaway
- Get out in your community to promote yourself
- Toot your own horn
- Consider a direct mail campaign
- Do some pro bono work
- Package your products and services
- Monitor your online reputation
- Join a professional organization
- Promote someone else
- Start reviewing your website analytics
- Revamp your business card
- Develop productive relationships through social media
- Create a niche specialty
- Give back
- Make a point to show your clients you appreciate them
- Start writing and submitting articles online
- Get a vanity (and memorable) business phone number
- Offer incentives for referrals
- Develop personal relationships with your clients
- Plan a website redesign
- Spend some time sharpening up your site in terms of SEO
- Create an elevator pitch
- Clean up your e-mail signature
- Start thinking about holiday gifts for your clients
- Go viral
- Start a blog for your business
- Develop a pay-per-click campaign
- Update your portfolio
- Upsell when appropriate
- Look into conferences and networking events you can attend
- Sign up for the Help a Reporter Out (HARO) e-mail list
- Run a contest and give away a free “sample” service
- Get a strategic partnership going with a client or colleague
- Write and submit a press release
- Explore affiliate marketing
- Focus on word of mouth marketing
In compiling this list, I actually ended up making my own mini-marketing plan for the next few months and will be putting some of these into action. What marketing ideas would you add to this list? Do you plan to do to ramp up your marketing activities?
Image credit: Junior Gomes
hi im working in dubai, but now i want to work as freelancer in dubai i also has http://www.webmasterdubai.com domain under my account, please can you tell how i can do more effective marketing for my work. or either i hire somebody to do market for me or freelancer marketer. im looking forward your reply.
June 30th, 2009 at 7:05 am
Hi Alyssa. Great info, thank you. I was also not aware that June was National Entrepreneur Do-it-Yourself Marketing Month in the U.S. How did you learn of that?
I also think it is important for entrepreneurs to exploit all avenues and strategies available to them for marketing their businesses and you have listed a great list of options for them to do no matter what business they may be in especially the off-line strategies.
I own http://www.ProtectOneself.com and utilize a lot of off-line marketing for my business however, I really like your suggestion #17 – Start reviewing your website analytics – as I feel that many online entrepreneurs may ignore this critical data.
Thanks again,
Drew
http://www.protectoneself.com
June 30th, 2009 at 11:42 am
geez — better not let the other folks at SitePoint see this, or my to-do list is going to explode :). Great post BTW.
June 30th, 2009 at 12:35 pm
Hi webmasterdubai,
Develop your website first and then contact me and I will try my best to help you.
Alyssa posted some great strategies but your site is not ready to go.
Drew
http://www.ProtectOneself.com
June 30th, 2009 at 1:40 pm
Very Good Post, you have mentioned a lot of great ideas that most people do not think about. most will only think of 1 or 2
Tom
http://www.Pain-Free-IT.com
June 30th, 2009 at 2:16 pm
Great Post.. all those tips will help a lot i think..
Thanks for sharing such a cool information..
it really inspired me..
GooD Day
Viona Tanady
All Internet Marketing Secret
June 30th, 2009 at 2:46 pm
Great Post! I can’t wait to try the HARO list. Check out more ideas for DIY marketing at http://guerrillapracticemarketing.blogspot.com/
July 1st, 2009 at 12:46 am
this is excelent tips for maketing ideas, i have created a check list from this article and evaluating on how many marketing ideas i am currently working on.
to my surprise i am just working on 13 strategies out of 43 :(
will see how can i improve my count
July 1st, 2009 at 2:03 am
Thanks for the great information. I need to market more often and more effectively and this will help.
http://www.minnowwebdesign.com
July 1st, 2009 at 6:43 am
I will recommend using ePostMailer for all bulk email marketing needs. Its the best bulk email marketing software I have used so far.
July 1st, 2009 at 11:29 pm
Nice article. Now with the exponential growth of online content and the rising cost of paid search, positive results are becoming increasing more difficult to attain. You should also consider today’s niche-oriented, social media infused directories. They are welcomed, needed, and making a comeback, big time. http://www.mformer.com/
July 2nd, 2009 at 1:02 am
That’s a very useful check-list of basic marketing techniques. I am looking for permanent and contract work in Somerset and I am already using 7 of these techniques and have short-listed another 20 to start implementing.
July 2nd, 2009 at 2:20 am
#44: internet radio advertising
July 2nd, 2009 at 3:32 am
These were great suggestions. Some of them I’m already doing, but I will implement the rest right away. As well, I find it great to be active on the social networking sites and ping.fm can update all of them at once for you.
July 3rd, 2009 at 4:14 am
Wow! These are some great ideas, most of which I didn’t even think about to use in real estate. THANKS!!
July 3rd, 2009 at 11:49 am
Great list. One on there I am already putting to use is the video uploading. I mainly create short videos that lead to my website. Then I try to upload to as many places as possible. I get the best results from posting video free to http://www.Adwido.com they also help run a targeted keyword campaign to boost traffic from search engines.
July 4th, 2009 at 1:19 pm
This is an impressive list, a good start to brainstorm business idees with, and also a nice checklist to work with.
http://makemoney24×7.biz/blog/blogging/25-free-tips-for-marketing-your-blog
July 7th, 2009 at 11:17 am
Very good complation of tips for small and medium business, thanks this was useful for us
July 30th, 2009 at 4:11 am