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Determining the TRUE Value of a Web Site


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by Matthew Magain

Today we published the article What Is Your Web Site Worth? on SitePoint, written by our own Georgina Laidlaw.

While it’s targeted at site owners who may be looking to sell their web sites, it’s equally as useful for buyers who are in the market to make a purchase, but have yet to gain experience in determining the true value of a web site.

SitePoint set out to find something approaching a clear answer on site valuation. We asked several experts — people who have, for years, made their livings online, and have first-hand experience buying and selling web properties of various types — for their insights into the web property market, and for tips and advice on valuing sites.

The article is well researched and not only includes expert advice gleaned from interviews with many successful online entrepreneurs (including many names that you may recognize from around the SitePoint Forums), but also includes graphs based on statistics from the SitePoint Marketplace. In fact, as far as I’m aware, it’s the most comprehensive collection of advice available on the topic.

So if you’ve been monitoring the marketplace and are thinking about diving in (either as a buyer or as a seller) I strongly recommend you check out the article.

And, of course, you may also be surprised at what that hobby site you’ve been laboring over for so long is actually worth.

This post has 2 responses so far

  1. It’s a fantastic effort and Georgina has spent a lot of time and care putting together this guide. It’s a shame that she doesn’t have any personal experience with buying or selling sites and that shows up in the article via a number of glaring, material mistakes. I’ve pointed some of them out in the related forum thread: http://www.sitepoint.com/forums/showthread.php?t=547242

    I would advise anyone looking to use that article to value their sites to do so cautiously.

     
  2. It’s a great article.
    I love looking around for a bargain to revamp, add to or play with.
    The more I know about what to look for the better purchases I can make.
    Thanks

     

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