Former owner and partner of web firm Jenesis Technologies, John is currently Director of Digital Strategy at Haines Local Search, a company providing local search marketing solutions to SMBs, including print and Internet Yellow Pages, web design, and local SEO. When not working or spending time with his family, John offers great sales and marketing advice on his blog, Small Business Marketing Sucks.
Why Prospects Aren’t Looking for You: The Myth of the Self-Directed Buyer
You may not be able to depend on enough self-directed buyers finding you to rely solely on inbound marketing. John Tabita explains why.
More on Web Design and the Meaning of Life
John Tabita waxes philosophical once again in this (hopefully) thought-provoking thesis on making meaning for yourself and your clients.
How to Lose a Prospect in 10 MINUTES. What not to Do on a Sales Call
In his last post, John Tabita showed you what not to do when cold-calling. In this one, he’ll show you one of the worst moves you can make in a face-to-face selling situation.
How to Lose a Prospect in 10 Seconds. What Not to Do when Cold-Calling
Still not convinced that cold-calling is a complete waste of time? Fear not, there’s still time to prove to yourself that it doesn’t work. Just follow these simple steps to epic cold-calling failure.
On Web Design and the Meaning of Life
John Tabita went from web designer to telemarketing manager and sales trainer. Those two career paths may seem miles apart. But they’re not, really—not when you look at the extrinsic reasons behind what John does.
Seven Questions You Aren’t Asking that Will Cost You the Sale
They say knowledge is power. One of the key ingredients to landing an engagement is asking questions. But are you asking the right ones? John Tabita suggests seven you might not have thought of.
What Will You Do for a Living when the Web Is Dead?
Head for the hills! The Web is going down in flames! John Tabita will tell you how to escape a fate worse than death and salvage what’s left of your career.
Quoting a Ballpark: Home Run or Strikeout?
Is quoting a ballpark price always a losing proposition? In this article, John Tabita talks about how to turn a potential losing situation into a win.
Finally Revealed! What Stapling Bacon to Your Face has to Do with Cold-Calling
John Tabita finally reveals what stapling bacon to your face has to do with cold-calling and explains how to overcome the single biggest obstacle you’ll face when it comes to actually doing it.
More on Cold-Calling and Bacon Stapling
In his last article, John Tabita promised to show you if and how cold-calling can generate new clients. In this article, he will also admit that it stinks.