SitePoint

Learn Online Marketing From The Inside Out

Learn Online Marketing From The Inside Out

Wednesday 27th May, 2009

SitePoint (sitepoint.com) today announced the release of Online Marketing Inside Out, an easy-to-follow guide that teaches the principles of building a profitable online business.

Authored by SitePoint's own Marketing Manager, Shayne Tilley, and Brandon Eley, founder of online shoe retailer, 2BigFeet.com and Interactive Director for Kelsey Advertising & Design, this book combines the insight of two people pushing the boundaries of online marketing every day.

In this book you'll find chapters dedicated to:

• 21st Century Public Relations and Media
• Turning Page Views into Profit
• Search Engine Optimization
• Social Media
• Email Marketing
• Affiliate Marketing
• Online Advertising.

It then finishes off with a chapter on how to pull it all together in a powerful marketing plan.

"If you've ever Googled 'online marketing' and found the amount of information overwhelming, or been unsure which guru to trust with their ground-breaking, new marketing method, then you're not alone.  We created this book for you; everything you need to know is in one place, step by step, that anyone can follow,” explained co-author, Shayne Tilley.

“We understand that when you're a small business or solo entrepreneur, you're unable to afford hiring a marketing team or PR consultant. For only $29.95 you can do it yourself and start building your online business today.”

Online Marketing Inside Out is available right now in printed and PDF formats. To download free sample chapters and view the table of contents, visit:

http://www.sitepoint.com/books/online1/

ISBN: 978-0-9805768-2-5
Page Count: 210
Publication Date: May 2009
Price: US$29.95 / CA$29.95

For excerpt or interview requests and or review copies, please contact shayne.tilley@sitepoint.com.

Back to Media Releases